By: Phil Hall | Mar 13, 2024

The property developer and manager Marx Realty announced a new tenant at 10 Grand Central, its historically significant office property in New York City.

UpSlide, a provider of productivity and brand compliance Software-as-a-Service solutions to the finance industry, has signed a 10-year, 9,536-square-foot lease on the sixth floor at 10 Grand Central. Asking rent for the building ranges from $68 to $130 per square foot.

“We welcome UpSlide to 10 Grand Central’s unique and exceptional tenant roster,” said Craig Deitelzweig, president and CEO of Marx Realty. “UpSlide’s lease comes on the heels of announcing 24,000 square feet of new and renewed office leases at the building last month. The leasing velocity here stands as a testament to the success of 10 Grand Central’s one-of-a-kind hospitality-infused offering while companies continue to compete for the few remaining available spaces.”

UpSlide was represented by Lexie Perticone of Cushman & Wakefield. JLL’s Mitchell Konsker, Kyle Young, Carlee Palmer, Simon Landmann, and Thomas Schwartz led the team handling leasing for Marx Realty.

Originally designed in 1931 by architect Ely Jacque Kahn, 10 Grand Central is a 35-story property located at 155 East 44th St., down the street from Grand Central Station. The building’s tenants includes the bank holding company Merchants Bancorp, the global asset manager Fin Capital, the global independent fund manager DIF Capital Partners, insurance provider MassMutual, the Agence France-Presse news agency and Dwayne “The Rock” Johnson’s production company Seven Bucks Productions.