Marx Realty, Baccarat Unveil 545 Madison Collaboration

Marx Realty, a New York-based owner, developer and manager of office, retail and multifamily properties across the United States, and Baccarat announced the official unveiling of their collaboration at 545 Madison. The building, colloquially known as the Baccarat Building, is located on Madison Avenue between 54th and 55th Streets and the completion of its 10,000-square-foot penthouse headquarters and mezzanine — complemented with Baccarat masterpieces throughout — marks Baccarat’s expansion into a full suite of luxury lifestyle offerings beyond the home.

Opulent chandeliers grace the lobby, while crystal barware enhances the Leonard Lounge and bold statement pieces are displayed in the namesake penthouse showroom and office.

“Marx and Baccarat’s collaboration represents an evolution of our hospitality-infused aesthetic and approach,” said Craig Deitelzweig, president and CEO of Marx Realty. “With Baccarat’s essence throughout 545 Madison, we’ve seamlessly blended the lines between elegant workspaces and luxury-branded hospitality. The combination of these two iconic brands has created a one-of-a-kind experience for our tenants and their guests.”

Baccarat’s new office space features floor-to-ceiling windows, warm white oak wood floors, sliding glass walls and a private terrace that offers a seamless indoor/outdoor experience. A central, light-filled staircase — augmented with blonde wood and copper finishes — connects the two-story space, enhancing the open and airy atmosphere.

The eighth-floor Leonard Lounge, with its café and landscaped terrace, also features Baccarat fixtures, barware and accessories. Even the building’s house car, a sleek electric Rivian, carries the Baccarat experience, with the brand’s signature scent infused into its ventilation system.

“We’re thrilled to bring Baccarat’s art de vivre to 545 Madison,” said Adam Banfield, president and CEO of Baccarat North America. “This collaboration is an exciting step in our journey to creating captivating worlds beyond living spaces and hospitality. Infusing Baccarat into this stunning office space in New York City — a strategic hub for Baccarat in the US — provides an important step in our evolution as a lifestyle house.”

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